Living in the DC Metropolitan area exposed Alex to a new music culture and genre he had never seen before in Salsa, Merengue, Bachata, and REGGAETON! He fell in love with the dynamics of its sound (Dembow) and wanted to bring the same passion to his Lao people. Only…. in his native language. After talking with several other Lao artists about bringing this new genre which he calls, LAOgaeton, they seemed to be interested only in Rap, Hip-Hop, and R&B. So he decided to use his own creative talents to bring the world and his Lao people up to speed on a new introduction to the Lao urban culture in America and internationally, LAOgaeton!